Film • TV • Stage
VARIETY
variety.com
The work was the headline, not the personal life
An editorial profile re-anchored a working artist's narrative. Top result on Google for the artist's name within three weeks.
Mar 4, 2026
Results
The work, named where we can. Anonymized where we cannot.
Some clients consent to attribution and detail. Others do not, particularly in legal, medical, and high-net-worth engagements where confidentiality is the default. The case studies below honor that line. Where you see a named principal or firm, they have signed off on the writing.
Published case studies
6
Active verticals
Four
Average time to live
14 to 38 days
Confidentiality
Anonymized by request
- High-Net-Worth / Public Figure19 days
A performing artist resets the public narrative in Variety in 19 days
- Founders / Family Business14 daysMoneyUSA TODAYusatoday.com
Fifty years of engineering, told in a single national profile
The founder's career arc carried the story. The article ran on the anniversary date and named the firm seven times.
Feb 1, 2026A heritage engineering firm lands USA Today in 14 days
- Tech Founders25 daysCapitalist ToolForbesforbes.com
A Series B founder makes the regulatory case in print
A category piece, not a profile. The founder was the most-quoted operator. The Series B closed sixty days later.
Jan 18, 2026A Series B fintech founder books Forbes on a regulatory thesis
- Founders / Cleantech21 daysStartupsTechCrunchtechcrunch.com
Coverage that landed inside investor diligence packets
A founder profile centered on the technical thesis. The fundraise went unmentioned. The round closed sixty days later, oversubscribed.
Dec 8, 2025A climate-tech founder profile in TechCrunch lands inside investor diligence
- Medical38 daysThe Weekly NewsmagazineTIMEtime.com
A cardiology practice grew referrals without paid acquisition
A public-health story, not a practice profile. Four rounds of HIPAA and FTC review. Referrals up thirty-eight percent in two quarters.
Nov 20, 2025A four-physician cardiology group lifts referrals 38 percent in two quarters
- High-Net-Worth23 daysCapitalist ToolForbesforbes.com
A decade of quiet philanthropy gets its single substantive piece
The foundation was the subject. The principal was the institutional voice. Cited in three subsequent philanthropic-sector articles since.
Oct 12, 2025A family principal places a Forbes philanthropy profile in 23 days
Capitalist Tool
Forbes
forbes.com
The thesis was the story, the founder was the operator
A regulatory deep-dive where the operator was named eleven times. Investors flagged the piece during diligence.
Dow Jones
The Wall Street Journal.
wsj.com
How a regional plaintiff firm rebuilt referrals around editorial coverage
A category piece, not a profile. The named partner was the most-quoted source.
Film • TV • Stage
VARIETY
variety.com
A working artist's narrative, reset in nineteen days
Three drafts, one editor, deliberate restraint on personal-life detail.
Documented outcomes
Each engagement, named where the client consented.
The cases above are public with sign-off. Many of our engagements stay private. Both are documented the same way internally.
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